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• Unique identifier: a property value that HubSpot uses to recognize each record as one of a kind. In an import, you need a unique identifier to associate two different records (e.g., import “Tom Smith” and associate him with his company “Smith Inc.”), or to avoid creating duplicate records (e.g., two records for “Tom Smith”). The unique identifiers used when importing into HubSpot are:
  • Email: the email address of a contact. This is required when importing and associating contacts with another object via an import. If you don’t have contact email addresses, use the Contact ID to update and associate existing contact records.